5 Phases of Commerce, Codified.
Phase 1 — Product Architecture
Build your product catalogue before your storefront. Products, variants, collections, pricing, metafields, and inventory — structured for scale from day one. A store is only as strong as the product data underneath it.
Start Product BuildPhase 2 — Website Development & Store Setup
Theme, navigation, pages, domain, payments, taxes, shipping, legal policies, and app embeds — every setting configured before go-live. Built for conversion, not just aesthetics.
Launch Your StorePhase 3 — Product-Market Fit (PMF)
Validate your offer with real buyers — pricing tests, first-order data, customer feedback loops, and CAT Algorithm-powered analytics. No paid marketing before PMF is confirmed.
Validate Your OfferPhase 4 — Answer Engine Optimisation (AEO)
Optimise for AI search — structured data, schema markup, FAQ content, and Shopify metafields that make your store discoverable on ChatGPT, Perplexity, and Google AI Overviews. AEO before paid ads means lower CAC, permanently.
Get AI-DiscoveredPhase 5 — Paid Digital Marketing & Scale
Only after strong PMF and AEO — Google Ads, Meta Ads, WhatsApp campaigns, B2B catalogs, multi-market pricing, and ERP/CRM integrations. Paid amplifies what's already working. It never fixes what isn't.
Scale With ConfidenceFrequently Asked Questions
What is one automation and what does it include?
One automation is one scoped, defined unit of expert work — delivered by your Codified Commerce Shopify Expert via Shopify Sidekick AI and Codified Algorithmic Thinking™. It covers one clearly defined task: store setup, website development, product page development, app embed, AEO, CRO, PMF, ERP integration, or growth marketing. Every automation is fully scoped and approved by you before execution begins — no surprises, no scope creep.
Chat on WhatsApp →How long does it take to complete an automation?
Delivery timelines depend on task complexity and are confirmed in writing before work begins. Simple tasks — product edits, discounts, settings — are completed within 24 business hours. Moderate tasks — Flow automation, theme adjustments, analytics — within 48 business hours. Complex tasks — ERP integration, multi-step workflows, bulk operations — within 72 business hours. Chat with us to understand the specific timelines for your Shopify project work.
Chat on WhatsApp →Can I buy multiple automations at once?
Yes — increase the quantity at checkout, and each unit is ₹2,000, independently scoped and delivered. You can purchase automations for different tasks in a single order — store setup, AEO, and CRO, for example — and your Expert will scope and deliver each one separately, in sequence. Every task is clearly defined with a delivery timeline. There is no minimum or maximum — buy one automation or ten, the process and price remain the same.
Chat on WhatsApp →Do you offer monthly retainers for ongoing work?
Yes — monthly retainers are available at the same ₹2,000 per automation rate with no markup or retainer premium. Retainers work best for ongoing AEO, CRO, PMF, Growth Marketing, and Enterprise Solutions, where continuous execution delivers compounding results. Contact us via WhatsApp to set up a monthly retainer engagement tailored to your store's growth stage. Free to cancel the monthly retainer anytime.
Chat on WhatsApp →What Shopify plans do you work with?
All plans — Basic, Shopify, Grow, Advanced, and Plus — with automation scope matched to your current plan's capabilities. Basic and Grow merchants get store setup, product development, and growth automations. Advanced plan merchants get reporting, shipping rules, and ERP advisory. Plus merchants get B2B, Shopify Markets, custom checkout, and full enterprise infrastructure.
Chat on WhatsApp →How is Codified Commerce different from an agency?
Three differences: one expert (you work directly with the same Shopify Expert from scoping to delivery — no account managers, no junior staff), fixed price (every automation is ₹2,000, fully scoped before work begins — no surprise invoices), and a proprietary framework (Codified Algorithmic Thinking™ — 10 modules, 50+ algorithms — so delivery is consistent, documented, and repeatable every time).
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